Dr Daha Tijjani is a well-rounded and accomplished academic with a background in business, management, marketing, information technology, and advertising. He earned his Ph.D. in management at the young age of 28 from Limkokwing University of Creative Technology in Malaysia.

He is a Lecturer and Coordinator of the BSc Marketing Program at the Department of Business Administration at the National Open University of Nigeria (NOUN), Dr. Daha imparts his knowledge and skills to the next generation of business leaders. In addition to his teaching role, he serves on the editorial board of the NOUN Journal of International Development (NOUN-JOMAID), further demonstrating his commitment to academia and research.

Dr. Daha has published several peer-reviewed research articles in both local and international journals, showcasing his expertise in the field. His passion for business, management, marketing, information technology, and advertising is reflected in the quality of his research, which seeks to add value to the body of knowledge in these areas. With a strong foundation in education and research, Dr. Daha is well positioned to make a meaningful contribution to the academic community.